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SmartPhones continue to flood the market even during recession?
August 7th, 2009 | Posted in General Stuff.Did you ever wonder about the fact that there has been a sudden upsurge in the market of smartphones this year? Indeed, it all started with Samsung announcing the latest TouchScreen powered Samsung Star and Star 3G phones, followed by a flurry of Blackberry phones including the Tour, Storm 2 and others (I wonder if they’re really coming this year), Sony-Ericsson’s announcement to unleash the 12 mega pixel powered smartphone, and then everybody joined the party.
Even those who had never manufactured cell phones decided to try their luck. Acer announced the F1 and L1, while Garmin announced the Garmin- Asus Nuvifone G60 in collaboration with Asus. Google’s Android G2 and SideKick LX came as unexpected surprises, Palm came out with the innovative Palm Pre with an impressive Linux based OS, and Apple made the big move to launch the iPhone 3GS. After all, you don’t expect Nokia to keep quite and they played their cards too – announcing the most powerful N-series phone – the Nokia N97.
Probably, things would have been different had there not been such a tough competition. Each brand is going neck-to-neck to establish supremacy in the market, and they’re willing to launch new handsets in the market just to retain the stronghold in the market share.
On the other hand, if 2009 had also been similar to 2006 or 2007 where only few handsets dominated the smartphone arena and the others were not willing to compete, then possibly we would have hardly seen 8-10 odd handsets in the market.
Furthermore, it is surprising to see a whole lotta’ folks willing to shell out hundreds of dollars on buying these hefty smartphone during the peak days of recession, which has in turn promoted the smartphone makers to invest more in bringing out bigger and better products.
If this trend continues for few more months or probably until the mid of next year, there could be a whole lotta’ improvement in the cash flow in the market, and this will in turn reduce the level of recession in the economy.
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